Helping Impact-driven Founders Operate in Their Zone of Genius
Who I work with
My clients are founders, solopreneurs and leaders ready to go from good to great.
They’ve achieved success, but know they’re not yet operating at their full potential.
They know they're capable of achieving more in their careers and in terms of overall life enjoyment.
How I can help
1:1 Coaching
We'll clarify your business + life vision, ensuring it aligns with your goals + values. We'll then build an actionable strategy to execute your vision, focusing on energy, time, and environment optimization.
With renewed clarity + focus and our weekly sessions, you'll execute this strategy while staying accountable and overcoming resistance + self-sabotage in real-time.
For testimonials click here.
Grow your Consulting Business
If you’re an independent consultant, my partner and I can help you refine your positioning, optimize your sales and delivery, and build an automation-enhanced lead generation system.
For more information, click here.
The Context
A business can only grow to the extent the founder is growing.
When we want to expand, resistance will be present.
Founders tend to be very busy, but often neglect the tasks that matter most.
The VSO Framework
Vision
Design a purpose-driven business + life that excite you
This pillar is all about clarity and getting connected with “pull” motivation + inspiration that can serve as sustainable fuel to expand both your business and life.
Strategy
Create a clear path from now to your vision
This pillar is about breaking your vision into an aligned + actionable strategy. We want to leverage your strengths and optimize your energy, time, and environment so you can make more progress in a way that feels easeful.
Overcome Resistance
Consistently do the hard things + execute your strategy
This pillar is about overcoming the challenges that naturally come with expanding our business + life. We’ll address resistance, procrastination and self-sabotaging patterns in real time - week after week - so they don’t slow you down or disrupt your momentum.
My Coaching is based on...
The 3 Principles (Inside-Out Understanding)
The three principles of mind, consciousness, and thought are responsible for creating our (emotional) experience moment by moment. All humans are inherently mentally well. We just get lost in our thinking at times.
This understanding has been brought forward by Sydney Banks.
The more we can see that we create everything, the more we can create anything.
Want some help achieving your goals with more ease?
Click on the button below and book a time for a short intro chat so we can get to know each other better and decide if it's worth exploring partnering up.
What past clients said about working with me
Some of the testimonials below are from clients who have worked with me over multiple years, and some are from clients whom I have gifted a handful of sessions to.
Debora Kroneisen
Creator of sowiedu + Freelance communication designer
"Jan helped me so much in just a single coaching session.
I’m at the very beginning of my business journey and had no clear strategy for tackling all the challenges that come with self-employment.
Jan asks the right questions, listens attentively, and manages to calm, motivate, and challenge me all at once.
A session with him brings clarity to the chaos in your mind.
It felt incredibly empowering to brainstorm with him - exploring ways to gain more visibility and attention, and determining which steps make the most sense at each stage.
I can’t recommend Jan’s coaching enough — Thank you so, so much Jan!“
Scott Witt
Founder of Parlance Former Creative Director at Apple
"Reward your future self and book a session with Jan immediately."
Philippe Birker
Co-Founder of Climate Farmers Thought Leader on Linkedin w/ 70k+ follwers
"I loved my coaching session with Jan!
Even though I don’t really have any problems in my life, talking with him made me realize a few things I hadn’t seen before.
It was one of those great moments where something just clicked in my mind. I’m really thankful we had that conversation.
I can only recommend others do the same, because sometimes just talking with someone external is really helpful for your own thinking process."
Oliver Löwe
Director Strategic Projects / Member of the Executive Board of 800 Million Dollar Company
"Working with Jan? - Probably a game changer in your life.
10 months ago I had my first coaching session with Jan. I
It’s totally crazy and awesome to see that my life has experienced a complete transformation.
THANK YOU Jan, you have moved so much in this short time.
The last 20 years I have worked very hard and I seem to be very successful: top job, nice house, nice cars, money and yet something is missing in my life.
Already in the first session with Jan my eyes were opened, because I realized that my mindset did not allow me to be happy.
Since that time we had many sessions with many challenging topics. I always thought I could work hard.
But working with Jan means to work on yourself and being honest with yourself.
This is really the hardest work I've ever done."
Judy Wayne
Co-Founder of Climate Farmers Thought Leader on Linkedin w/ 70k+ follwers
"I loved my coaching session with Jan!
Even though I don’t really have any problems in my life, talking with him made me realize a few things I hadn’t seen before.
It was one of those great moments where something just clicked in my mind. I’m really thankful we had that conversation.
I can only recommend others do the same, because sometimes just talking with someone external is really helpful for your own thinking process."
Stefanie
August 26, 2025 → Three years after we finished coaching
"Jan has this gift for focusing on development rather than just goals. What really helped me - and what I still benefit from now - is how he taught me not to see myself as deficient when I hadn't reached my vision in its 100% form yet. Instead, he helped me direct my focus to what was already good and think in this continuum. I found that approach totally helpful and I keep coming back to it. It brings me tremendous value, even in my pedagogical work."
Clint Dorman
Founder + CEO of Eco Ranah
"Jan has the ability to shine the light on areas that you don't see and you don't look at, because there's a lot of things that we don't see in the mirrors.
That is a quality that I find very valuable with Jan's work. Thank you Jan."